Manama: The third edition of the Bahrain Summer Toy Festival, organised by the Bahrain Tourism and Exhibitions Authority (BTEA) in collaboration with Beyon Al Dana Amphitheatre, opens today at the Bahrain International Exhibition Centre. Running from July 2 to August 5, the festival offers a wide range of family-friendly entertainment and interactive experiences as part of Bahrain's summer events programme.
According to Bahrain News Agency, this year's festival is the largest and most diverse to date, featuring expanded exhibition space and enhanced interactive attractions. Several experiences are being introduced in the Kingdom for the first time. The event is expected to strengthen Bahrain's position as a leading destination for family entertainment and regional tourism during the summer season.
Visitors will experience three themed zones designed for different age groups and interests, offering a total of 16 attractions and activities. Twinkle Land, tailored for girls, features six entertainment zones inspired by internationally recognised children's characters and brands. Brave Land offers five interactive adventure and gaming experiences aimed at boys and thrill-seekers, while Little Explorers Land includes five attractions designed for younger children, ensuring a safe and inclusive experience for the whole family.
The main stage will host a packed programme with seven live performances and eight meet-and-greet sessions, providing children the opportunity to interact with their favourite characters. The entertainment programme will also feature popular artists, including Rasha Rizk and Tareq Al Arabi Tourgane, with performances for children and families.
The festival will be open daily from 2:00 pm to 10:00 pm on weekdays and from 12:00 pm to 10:00 pm on weekends, including Thursdays, Fridays, and Saturdays. The event is part of BTEA's efforts to boost tourism activity during the summer and establish Bahrain as a leading family destination for citizens, residents, and visitors from GCC countries.
Tickets are available through the Platinumlist platform. More information is available via the official Bahrain Calendar social media account (@bahrain.calendar), the Beyon Al Dana Amphitheatre account (@beyon_aldana), as well as the Authority's official website and mobile application.